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CompetLab
Changelog

What's new at CompetLab

The product changelog for CompetLab — competitive intelligence for B2B SaaS across 14 dimensions (6 monitored, 8 leading-edge), including AI Visibility: how ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews name and recommend you against competitors. Each entry below is a shipped capability, newest first.

  1. Skills

    Agent Skills v3 — seven skills that read the platform

    The open-source competlab-ci-skills repository goes from thirteen skills to seven. The seven leading-indicator skills and the CMO Report orchestrator are retired: the Strategic Briefing now researches those areas itself, over fourteen analysis areas with history. What remains reads the platform and shapes its output — AI Visibility, AI Sources (new), Briefing (new), Competitor Dive, Battlecard, Site Audit (new: any public domain, no project needed, a free-trial key is enough) and Monitoring Setup (new). Every skill ships the platform's reporting rules: null is not zero, counts never rates, per engine never pooled, retrieved never cited.

    npx skills add competlab/competlab-ci-skills --all
  2. Feature

    AI Sources: what AI reads before it decides

    AI Sources fetches the pages Perplexity and Google AI Overviews retrieved while answering your buyers' questions, and reads them — reporting per engine which companies each engine named, and which of those pages name your competitors and not you. Being retrieved and being named are two different events, and this is the dimension that tells you which one you are missing.

    app.competlab.com/register
  3. Feature

    Perplexity and Google AI Overviews join AI Visibility

    AI Visibility now asks five engines — ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews — who they name, who they recommend, and how warmly. Google AI Overviews reaches buyers who never open a chat assistant, and CompetLab reads it the way a searcher sees it: the companies Google's own text names, in the order that text names them.

  4. Feature

    A recommendation rate replaces average position

    AI Visibility now runs on how often each engine recommends you — the share of answers naming you, read across a rolling window and published as a range rather than one number. A lead counts only when two ranges sit apart; where they overlap, CompetLab says the match is too close to call instead of naming a winner. The average position it replaces was retired on evidence rather than instinct: pooling the engines into one number produced movement that none of the engines actually had.

  5. Tool

    AI Crawler Checker: per-assistant reach

    The AI Crawler Checker now answers which named AI assistants can reach a site — ChatGPT, Claude, Perplexity, Microsoft Copilot, Google AI Overviews and Gemini Apps — naming the crawler that decided each verdict and the line number in the site's own robots.txt behind it. The 0-100 score is gone: any weighting marks down sites that blocked training crawlers deliberately, which costs them nothing in whether assistants can cite them. Two crawlers break the usual training-versus-retrieval split and are reported as themselves: bingbot decides Microsoft Copilot, which has no crawler of its own, and Google-Extended fetches nothing at all while governing both model training and Gemini Apps. When a file cannot be read, the tool says so and withholds the verdict rather than reporting a failed request as an open site.

    competlab.com/tools/ai-crawler-checker
  6. Tool

    llms.txt Generator & Checker

    Free tool that checks any site's llms.txt against the spec — or generates a clean one from its sitemap — plus the honest, data-backed truth about who actually reads it (and who doesn't).

    competlab.com/tools/llms-txt-generator-checker
  7. Feature

    Strategic Briefing

    CompetLab's analyst layer: a Strategic Briefing that synthesizes 13 dimensions — the 5 it monitors continuously plus 8 it researches for the briefing — into one narrative: what changed, what it means, what to do next, and what to watch. It's generated for you the moment you create a project, then refreshed every month, readable in-app and downloadable as PDF or Markdown. The work of a senior competitive-intelligence analyst, running on its own.

    app.competlab.com/register
  8. Skills

    CI Skills v2.0 — leading indicators

    The open-source competlab-ci-skills repository grows to 13 skills. Alongside the 5 core CI workflows (AI-visibility reports, briefings, battlecards, competitor dossiers, and landscape analysis), v2.0 adds 7 leading-indicator watches — funding, hiring, product velocity, agent-adoption, customer voice, status, and AI-ecosystem signals — plus an orchestrator that sequences all 13 into a single CMO-grade briefing.

    npx skills add competlab/competlab-ci-skills --all
  9. Tool

    Agent-Adoption Scanner

    Free tool that scores any domain on AI-agent adoption — MCP server presence, llms.txt, AGENTS.md, Schema.org, and agent-readable content.

    competlab.com/tools/agent-adoption-check
  11. Tool

    AI Crawler Checker

    Free tool that reads robots.txt to show which AI crawlers (GPTBot, ClaudeBot, Google-Extended, and more) a site allows or blocks.

    competlab.com/tools/ai-crawler-checker
  14. Skills

    CompetLab CI Skills — open source

    Pre-built competitive-intelligence workflows for AI coding agents (Claude Code, Cursor, Codex, Gemini CLI), powered by CompetLab's live data. MIT-licensed.

    github.com/competlab/competlab-ci-skills
  15. Developer

    MCP Server

    CompetLab's Model Context Protocol server exposes 38 tools so any AI agent can pull competitive intelligence directly.

    mcp.competlab.com/mcp
  16. Developer

    TypeScript SDK

    Official SDK on npm — 25 methods over the CompetLab API, fully typed for Node.js.

    npm install @competlab/sdk
  17. Developer

    REST API + API keys

    Programmatic access to every dimension of competitive data, with managed API keys.

    competlab.com/developers/api
  18. Feature

    14-day free trial

    Self-serve onboarding — start free, no credit card, with full subscription and billing built in.

    app.competlab.com/register
  19. Feature

    Alerts to Slack, Telegram, email & webhooks

    Competitive changes delivered instantly or as scheduled digests, on the channels your team already uses.

  20. Feature

    Competitive change alerts

    Automatic change detection across all 5 monitored dimensions, with severity scoring and exact diffs of what each competitor changed.

  21. Feature

    Positioning & Content intelligence

    Tracks competitor homepage messaging, value props, CTAs, target audiences, and content/sitemap structure over time.

  22. Feature

    Pricing Intelligence

    Monitors competitor plans, billing models, free tiers, and enterprise pricing — with side-by-side gap analysis.

  23. Feature

    Automatic monitoring

    CompetLab re-checks every competitor across all 5 monitored dimensions on a recurring schedule — automatically.

  24. Feature

    AI Visibility tracking

    CompetLab's flagship dimension: track how ChatGPT, Claude, and Gemini mention and rank your brand against competitors over time, scored 0–100 (AI Visibility Score). The dimension CompetLab was built around.

  25. Feature

    CompetLab launches

    Competitive intelligence for B2B SaaS — track competitors across 5 monitored dimensions from one automated dashboard.